Advice from a social media expert: Christine Loman

Christine Loman’s Journey

Christine Loman graduated from Ithaca College in 2011. As someone who will be graduating this May, I am actively seeking out and listening to advice from alumni more than ever. My Mobile and Social Media Journalism class had the opportunity to FaceTime with Loman this morning.

After graduating from Ithaca College, Loman went to work at a small newspaper in the Southern Tier. This newspaper gave her her start as a reporter, but was extremely traditional. The brand relied on their print newspaper, with no plan on looking into the future of a “digital first” mindset. Loman was the clearly the youngest employee, and the only female who did not hold a secretarial position. Loman knew print media was not going to last forever, and social media was going to become a “must”.

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These women “wow” L’OREAL Paris

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L’OREAL Paris started the “Women of Worth” award

‘Tis the month for giving, and L’OREAL Paris is giving away $35,000 to a woman they believe deserves it. Now this is not gifted to a woman who loves L’OREAL’s cosmetics (although, who doesn’t?), but to a woman who goes above and beyond and is really “a woman of worth”.

What is “Women of Worth”?

L’OREAl Paris’ “Women of Worth” philanthropy project aims to honor women in the United States that are selflessly helping their community. Women who created non-profits, and volunteer their time to help those in need. L’OREAL aims to recognize those that are helping others to the best of their ability, but may not get the appreciation they deserve.

How does it work?

Nominees were able to be submitted by either themselves or those who feel they deserve it. After, the top ten were chosen by a panel of judges in the media and business industries.

The nominees were judged on four different aspects: Impact, Community Needs and Solutions, Passion, and Innovation.

Those top 10 honorees will receive: “a $10,000 donation on behalf of each Honoree to a charitable organization of her choice…, and an all-expense paid trip to New York City…to be recognized at an Awards event.ecognized at a national conference held by L’OREAL.” These nominees will also now be included in volunteer panels, and conferences that L’OREAL hosts.

One honoree will then be chosen (via an online voting process) as the “2017 Woman of Worth”. She will receive an extra $25,000 toward the organization of their choice.

Let’s meet a couple of nominees

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Shandra Woworuntu

Founder of Mentari, an organization that helps survivors of human trafficking.

SreyRam Kuy

Partner in Dog Tag Bakery, which is a program that helps veterans get an education at Georgetown University while also getting business experience while working for the Dog Tag Bakery.

Lulu Cerone

Founder of LemonAID Warriors, an organization that helps children get involved in important causes that they care about.


These are just three of the ten amazing women who are being recognized for the difference that they are making in our country. For such a prestigious brand like L’OREAL Paris to give these women the spotlight and celebrity-treatment they deserve is truly remarkable. In addition, these women get a donation to pay it forward. I hope other large brands follow suit!

You can vote on this website throughout November, and the winner will be announced in December.

Cold Weather Beauty Prep: Haircare

A few days ago I wrote a post all about how to prep, and treat your skin when the weather outside becomes less-than-desireable (at least for me). However, your skin is not the only thing that bears the weight of the consequences of colder weather. Your hair can go through the same dry-spurt, and needs some extra attention. So here is a follow-up to my last post, all about hair!


My recommendations 

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Cold Weather Beauty Prep: Skincare

My weather app is informing me that it is currently 47 degrees Fahrenheit. In other words, it’s cold. The funny thing is that in Ithaca, this isn’t even the worst of it. Although, nothing could compare to the first time I saw negative numbers in the weather app.

Cold weather in upstate New York means I must trade my jean jacket for a puffy, insulated coat. I need to put away my favorite sneakers, and take out the shoes that are equipped for a snowy trek. Lastly (and the worst of all), I must prepare for the dry, tight feeling in my skin

Our skin is the largest external organ in our body, and so we need to take care of it. I am going to share with you some tips, and product recommendations that you can use to take extra care of your skin during this part of the year!

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Media Literacy & Fact Checking

“Fake news” is a term that has been thrown around a lot in recent times. It may sound redundant, but it is severely damaging to the reputation of journalists. The more the general public is misinformed, the more we are going to be seen as untrustworthy. However, it can be difficult to decipher what sources are truthful and which are not.

For example, Nieman Lab recently came out with an article called “Even smart people are shockingly bad at analyzing sources online. This might be an actual solution”. The articles details a study done by researchers at Stanford about fact-checking. The researchers gave 25 students, 10 professional fact checkers, and 10 Ph.D. historians a series of fact-checking tasks.

For example, the participants were given the websites of the “American Academy of Pediatrics” and the “American College of Pediatricians”. Then, the subjects had to decide which website was more legitimate. At first glance, both websites look professionally made and seem to be a source of non-biased information. However, the Academy is the main hub for pediatricians across the nation. The organization releases an educational journal for doctors, and has over 60,000 members. On the contrary, the College stemmed from the Academy, because of their stance on same-sex couples adopting. It also has a fraction of the members, and staff.

100% of the fact checkers claimed the Academy as being more trustworthy, whereas only 50% of historians made the same claim.

64% of students actually claimed the contrary, and believed the College seemed more reliable. When asked why, students claimed that the look of the website was more user-friendly and the lack of advertisements made it seem more legitimate.

Websites like can help any news-consumer. Simply type in the news you heard in the search bar, and Snopes will break it down into: claim, rating of how accurate the news is, the origin of the news, and how much is true/false. It is a great tool not just for journalists, but for anyone wanting to verify something they read online.